SPARK the Essence of Service
As most of my clients, readers and followers already know, the SPARK concept gracefully weaves through five pivotal elements –
IGNITE YOUR SPARK
In a world vigorously chasing classic ideals of success, find your spark and become significant.
Your Journey Starts Here.
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Recent Articles
SPARK Success and Be Your Best Self in 2024!
Success as we define it today can often be cyclical with highs and lows. Yet we are often told that
Service is an opportunity, not an obligation
Service is one of the most potent forces in the universe. The more you serve, the more you generate, create
Difference between belief and knowing
In my book, Spark: Journey from Success to Significance, we discuss the difference between knowledge and knowing. Knowledge can be
Build Your Resilience With Simple Daily Habits
Let the holiday spirit reinforce your resilience, recognizing that these moments of celebration and togetherness contribute to your inner strength.
How to keep your purpose alive
You are a “living magnet” who has the power to attract people, ideas and opportunities into your life. Your dominant
More Articles To Help Ignite Your Spark
SPARK a Future-Ready People Strategy
October 14, 2025
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Most organizations build workforce plans around headcount and budgets. Winning ones build around intention. In the GenAI era, your edge won’t come
Lead with People, Purpose, and Impact
October 7, 2025
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True leadership begins within. When you are clear about who you serve, why your work matters, and how your actions
Agility Is a Rhythm, Not a Buzzword
September 30, 2025
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Agility isn’t about working harder or moving faster. It’s about moving smarter—with clarity, precision, and purpose. Think of a cheetah.
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About Corporate Sufi
Azim Jamal is the founder of Corporate Sufi Worldwide Inc., a company dedicated to inspiring leaders at all levels to achieve material success, blended with a deep sense of purpose, passion and happiness. He calls this the synergy of Business, Balance & Beyond (BBB), and it’s achieved by sparking significance into success. Azim is also a bestselling author of several highly-acclaimed books including, The Corporate Sufi, Business, Balance & Beyond, and the Power of Giving. As a high-level leadership coach he works with leaders at all levels achieve the BBB synergy. His inspiring message has been heard live by over 1,000,000 people in 30 countries.
