
The art of selling
Sales is the lifeblood of any business. No matter how good you are at selling, you can get better. Ask

Sales is the lifeblood of any business. No matter how good you are at selling, you can get better. Ask
A few years ago, I worked with a CEO whose team had just completed a “world-class” strategy. It was thorough,
I once asked a senior leader how much of his week was spent in meetings. “About sixty percent,” he said.
I was speaking with a business leader whose company was doing well by every traditional measure. Revenue was growing. The
