
Structure vs. Spontaneity
Structure has merit. It gives order, discipline and accountability. Spontaneity has inbuilt creativity, innovation and going with the flow. The

Structure has merit. It gives order, discipline and accountability. Spontaneity has inbuilt creativity, innovation and going with the flow. The
Every organization has a brand promise. Yet the first people who test that promise are not customers—they are employees. Long
I have met wealthy people who climbed the financial ladder only to find it resting on an unstable foundation. They
Leaders often equate having a strong brand with the consumer’s ability to identify marks, methods, and meaning. But how many
