Effective Goal Setting
Though we are all familiar with the concept of goal setting, many of us falter in using them to create
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Actionable Awareness
We know that the greatest successes in business come when we meet the needs of others. This is true in
More Articles To Help Ignite Your Spark
Bridge Brands: From Competitive Advantage to Human Connection
August 4, 2026
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Gravity is a force of attraction, drawing everything toward its centre. Every brand seeks that same pull. The question is:
A Rare Leadership Asset Worth Your Full Attention
July 28, 2026
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One executive shared a moment of clarity with me after a colleague said this during a performance review: “You are
The Loneliness of Leadership: Why Success Needs a Soul
July 21, 2026
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I once worked with a CEO who during a coaching session shared something revealing. “Everyone sees the title, the office,
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About Corporate Sufi
Azim Jamal is the founder of Corporate Sufi Worldwide Inc., a company dedicated to inspiring leaders at all levels to achieve material success, blended with a deep sense of purpose, passion and happiness. He calls this the synergy of Business, Balance & Beyond (BBB), and it’s achieved by sparking significance into success. Azim is also a bestselling author of several highly-acclaimed books including, The Corporate Sufi, Business, Balance & Beyond, and the Power of Giving. As a high-level leadership coach he works with leaders at all levels achieve the BBB synergy. His inspiring message has been heard live by over 1,000,000 people in 30 countries.
