Keeping Your Sweet Spot
“Let the beauty of what you love be what you do.” Rumi Finding your life purpose may one of the
IGNITE YOUR SPARK
In a world vigorously chasing classic ideals of success, find your spark and become significant.
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Recent Articles
Do you have the right beliefs?
Sonya was always passed up for promotion. She worked hard, met her targets and yet when the time came for
Living Your Totality
Today my day began with great news! Malala Yousafzai was announced the winner of 2014 Nobel Peace Prize, becoming the youngest
Jumpstart your Creative Brain
“The worst enemy to creativity is self-doubt.” Sylvia Plath All of us are born creative. Every single one of us.
Empower, Don’t Overpower
One of the essential principles of leadership is the ability and willingness to empower others. When we empower others, we
Anchoring yourself to a purpose
Purpose brings clarity and focus. It answers the question why. Purpose is an anchor, helps with alignment, and is an
More Articles To Help Ignite Your Spark
SPARK Leadership: Disruption as a Human Project
November 25, 2025
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We’re living in times of an unprecedented rate of change. Every day we wake up to new tools, new expectations,
SPARK Leadership: Designing an Effective Hybrid Workplace
November 18, 2025
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Hybrid work isn’t just logistics — it’s a new social contract. Done right, it can: But success takes more than
A Small, Sane Guide to Generative AI
October 28, 2025
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People meet change with two feelings: excitement and dread. Excitement, because change brings opportunity. Dread, because it exposes our gaps.
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About Corporate Sufi
Azim Jamal is the founder of Corporate Sufi Worldwide Inc., a company dedicated to inspiring leaders at all levels to achieve material success, blended with a deep sense of purpose, passion and happiness. He calls this the synergy of Business, Balance & Beyond (BBB), and it’s achieved by sparking significance into success. Azim is also a bestselling author of several highly-acclaimed books including, The Corporate Sufi, Business, Balance & Beyond, and the Power of Giving. As a high-level leadership coach he works with leaders at all levels achieve the BBB synergy. His inspiring message has been heard live by over 1,000,000 people in 30 countries.
