
Corporate Sufi Habit #7 – Make the Journey the Destiny
In this seventh, and final post, covering the Corporate Sufi Habit series, we explore a powerful truth that begs the

In this seventh, and final post, covering the Corporate Sufi Habit series, we explore a powerful truth that begs the
Every organization has a brand promise. Yet the first people who test that promise are not customers—they are employees. Long
I have met wealthy people who climbed the financial ladder only to find it resting on an unstable foundation. They
Leaders often equate having a strong brand with the consumer’s ability to identify marks, methods, and meaning. But how many
