
Ask Azim | Q&A (December 2016)
QUESTION: What is the ego and how do we eliminate it? AZIM: The ego is a façade or persona projected

QUESTION: What is the ego and how do we eliminate it? AZIM: The ego is a façade or persona projected

We are all familiar with the havoc negative ego wreaks on our lives. It harms our relationships, causes us to
Last week, we showed how to use the SPARK framework to create rhythm and focus in decision-making. This week, let’s
As CEO, your scarcest asset isn’t capital—it’s undivided attention. Too often, weeks vanish into firefighting and status updates, while the choices
Scarcity isn’t reality—it’s a pattern of attention. It traps leaders in a zero-sum game: if you win, I lose. In the