From Discomfort to Success
Discomfort can be a pain or a springboard for success. When you are uncomfortable you want to change your status.
IGNITE YOUR SPARK
In a world vigorously chasing classic ideals of success, find your spark and become significant.
Your Journey Starts Here.
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Recent Articles
Joy at Work!
Our work is an integral part of who we are, and if we are not able to feel joyous when
Why not me?
When you have aged parents who are having serious health challenges it can be quite taxing on you as you
Magic
How does magic happen? We are not talking about a circus magician but the magic that is created by someone
Enlightened Persistence
Persistence, in and of itself, is usually a good thing, but what if you are chasing the wrong goals? This
Purpose Driven
Many people are urgency-driven as opposed to being purpose-driven. Being proactive will help you spend your time on purpose-driven areas
More Articles To Help Ignite Your Spark
How to SPARK Human-Centered Dialogue in a Divided Age
September 16, 2025
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Last week, we showed how to use the SPARK framework to create rhythm and focus in decision-making. This week, let’s
How to Use the SPARK Framework to Prioritize Strategic Decisions
September 9, 2025
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As CEO, your scarcest asset isn’t capital—it’s undivided attention. Too often, weeks vanish into firefighting and status updates, while the choices
5 Levers to Shift from Scarcity to Abundance
September 2, 2025
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Scarcity isn’t reality—it’s a pattern of attention. It traps leaders in a zero-sum game: if you win, I lose. In the
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About Corporate Sufi
Azim Jamal is the founder of Corporate Sufi Worldwide Inc., a company dedicated to inspiring leaders at all levels to achieve material success, blended with a deep sense of purpose, passion and happiness. He calls this the synergy of Business, Balance & Beyond (BBB), and it’s achieved by sparking significance into success. Azim is also a bestselling author of several highly-acclaimed books including, The Corporate Sufi, Business, Balance & Beyond, and the Power of Giving. As a high-level leadership coach he works with leaders at all levels achieve the BBB synergy. His inspiring message has been heard live by over 1,000,000 people in 30 countries.
