The big picture
“However tight things are, you still need to have the big picture at the forefront of your mind.” Richard Branson
IGNITE YOUR SPARK
In a world vigorously chasing classic ideals of success, find your spark and become significant.
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Recent Articles
Stepping Up!
You have a choice of staying where you are or stepping up. Many avoid stepping up for the added stress
Wheels in Motion!
Inertia refers to the resistance to change — in particular, resistance to changes in motion. Inertia may manifest in physical
High Potential Employee
The war for talent is heating up globally. Talent, especially in emerging economies, is scarce, expensive, and hard to retain.
Keys to a Successful Meeting
Here are eight keys for planning a meeting to achieve the desired outcome: 1. Define the objective – Visualize the
Team Morale
Team morale is often a leading challenge for companies worldwide. So how do you, as a leader, create excitement and
More Articles To Help Ignite Your Spark
A Small, Sane Guide to Generative AI
October 28, 2025
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People meet change with two feelings: excitement and dread. Excitement, because change brings opportunity. Dread, because it exposes our gaps.
SPARK a Future-Ready People Strategy
October 14, 2025
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Most organizations build workforce plans around headcount and budgets. Winning ones build around intention. In the GenAI era, your edge won’t come
Lead with People, Purpose, and Impact
October 7, 2025
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True leadership begins within. When you are clear about who you serve, why your work matters, and how your actions
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About Corporate Sufi
Azim Jamal is the founder of Corporate Sufi Worldwide Inc., a company dedicated to inspiring leaders at all levels to achieve material success, blended with a deep sense of purpose, passion and happiness. He calls this the synergy of Business, Balance & Beyond (BBB), and it’s achieved by sparking significance into success. Azim is also a bestselling author of several highly-acclaimed books including, The Corporate Sufi, Business, Balance & Beyond, and the Power of Giving. As a high-level leadership coach he works with leaders at all levels achieve the BBB synergy. His inspiring message has been heard live by over 1,000,000 people in 30 countries.
