Best work, not just Good!
Once you make the decision to do your best work, not just good work, you set a new approach in
IGNITE YOUR SPARK
In a world vigorously chasing classic ideals of success, find your spark and become significant.
Your Journey Starts Here.
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Recent Articles
Momentum
Just a little nudge can get you going. It leads to a rhythm that eventually creates a momentum. Getting to
Make it happen
Shifts happen in life if you decide to make them happen. Some make shifts on their birthdays or New Year
Begin with, “Beyond”
Leaders that I have met throughout the world are seeking continuous improvement in their business, striving for the elusive balance
Dealing with corporate politics
Since we are unique and all carry enormous power within, the creative synergy between us could bring about spectacular results.
Do you live it?
When we read most things our normal reaction is: I have read this, I know this, nothing new here. While
More Articles To Help Ignite Your Spark
A True Corporate Sufi: Integrating Success, Significance, and Soul
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The passing of Nadir Mohamed, former president and CEO of Rogers Communications, is a profound loss—not just for corporate Canada,
How to SPARK Human-Centered Dialogue in a Divided Age
September 16, 2025
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Last week, we showed how to use the SPARK framework to create rhythm and focus in decision-making. This week, let’s
How to Use the SPARK Framework to Prioritize Strategic Decisions
September 9, 2025
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As CEO, your scarcest asset isn’t capital—it’s undivided attention. Too often, weeks vanish into firefighting and status updates, while the choices
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About Corporate Sufi
Azim Jamal is the founder of Corporate Sufi Worldwide Inc., a company dedicated to inspiring leaders at all levels to achieve material success, blended with a deep sense of purpose, passion and happiness. He calls this the synergy of Business, Balance & Beyond (BBB), and it’s achieved by sparking significance into success. Azim is also a bestselling author of several highly-acclaimed books including, The Corporate Sufi, Business, Balance & Beyond, and the Power of Giving. As a high-level leadership coach he works with leaders at all levels achieve the BBB synergy. His inspiring message has been heard live by over 1,000,000 people in 30 countries.
