Difference between belief and knowing
In my book, Spark: Journey from Success to Significance, we discuss the difference between knowledge and knowing. Knowledge can be
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Am I Still Needed?! How to Deal with AI Anxiety in 2026
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SPARK 2026: The Year You Stop Promising and Start Practicing
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Every new year arrives with a familiar illusion: that a date on the calendar can rinse you clean. That January
The Power of Authentic Leadership
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A SPARK & Corporate Sufi Perspective When leadership becomes an act of service, authenticity follows. We live in an age
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About Corporate Sufi
Azim Jamal is the founder of Corporate Sufi Worldwide Inc., a company dedicated to inspiring leaders at all levels to achieve material success, blended with a deep sense of purpose, passion and happiness. He calls this the synergy of Business, Balance & Beyond (BBB), and it’s achieved by sparking significance into success. Azim is also a bestselling author of several highly-acclaimed books including, The Corporate Sufi, Business, Balance & Beyond, and the Power of Giving. As a high-level leadership coach he works with leaders at all levels achieve the BBB synergy. His inspiring message has been heard live by over 1,000,000 people in 30 countries.
