
Spark!
You hear an inspirational song or a poem or a powerful speech and you feel like conquering the world. Next,

You hear an inspirational song or a poem or a powerful speech and you feel like conquering the world. Next,
Last week, we showed how to use the SPARK framework to create rhythm and focus in decision-making. This week, let’s
As CEO, your scarcest asset isn’t capital—it’s undivided attention. Too often, weeks vanish into firefighting and status updates, while the choices
Scarcity isn’t reality—it’s a pattern of attention. It traps leaders in a zero-sum game: if you win, I lose. In the