Focus first on good and tackle the other later!
Every day in many situations you can notice some good and some not so good. So what do you do?
IGNITE YOUR SPARK
In a world vigorously chasing classic ideals of success, find your spark and become significant.
Your Journey Starts Here.
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Recent Articles
More Articles To Help Ignite Your Spark
SPARK Leadership: Designing an Effective Hybrid Workplace
November 18, 2025
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Hybrid work isn’t just logistics — it’s a new social contract. Done right, it can: But success takes more than
A Small, Sane Guide to Generative AI
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People meet change with two feelings: excitement and dread. Excitement, because change brings opportunity. Dread, because it exposes our gaps.
SPARK a Future-Ready People Strategy
October 14, 2025
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Most organizations build workforce plans around headcount and budgets. Winning ones build around intention. In the GenAI era, your edge won’t come
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About Corporate Sufi
Azim Jamal is the founder of Corporate Sufi Worldwide Inc., a company dedicated to inspiring leaders at all levels to achieve material success, blended with a deep sense of purpose, passion and happiness. He calls this the synergy of Business, Balance & Beyond (BBB), and it’s achieved by sparking significance into success. Azim is also a bestselling author of several highly-acclaimed books including, The Corporate Sufi, Business, Balance & Beyond, and the Power of Giving. As a high-level leadership coach he works with leaders at all levels achieve the BBB synergy. His inspiring message has been heard live by over 1,000,000 people in 30 countries.
